
The secret to becoming a great content writer is to produce great content. Pretty straightforward, yes? What determines the traffic hits for your content is the topic. This 'topic' part is the most important one and also the first and foremost thing to decide before the actual writing. A content writer would always wish to acquire a constant source of unique and interesting topics for him to write on, but such a source is naturally not available. This is why generating ideas that can grab you an ample amount of traffic is the hardest step in online content writing. But there are solutions to every issue right? Let’s take a look at a few tips that can help you in generating traffic catchy ideas for your content.
1. Brainstorm:
Brainstorming is one technique used
in writing that actually helps a lot. For content writers, it can
generate several ideas for a topic. What you need to do is write down
the subject of interest or your core topic on the top of a page and then
write all that you can think of about that topic. You may even write
phrases or draw images but make sure everything that comes to your mind
about that particular topic is written on the page. When you’re done,
you analyze the words and phrases and generate a creative topic.
Brainstorming helps you in identifying the several unique aspects that
you can approach a topic with and hence makes the ideological step of
your writing easier.
2. Use Social Media:
The social media networking websites
like Facebook get almost everything shared on them and all sorts of
discussions made on them. By logging on to Facebook from a researcher’s
point of view, you can actually gather a lot of intel about what’s hot
and what’s not. You can also check the reviews of various people about a
particular subject which can help you in narrowing down your search for
idea generation.
3. Check the latest trends:
An old and obsolete topic is not
welcomed by many. You need to make sure what you write on, is what’s hot
in the market these days. You can use a lot of different platforms to
analyze for what is being discussed the most currently about your
subject of interest. You will naturally come up with many ideas for your
topic and the traffic would naturally be attracted to the owing to the
fact that the topic is modern and recent.
4. Interview your target audience:
One fine way of knowing what
attracts the audience is going and asking them this question. You can
casually, discuss about a subject with random people from your target
audience just to know about their thoughts and preferences which will
help you in identifying what needs to be written on. Google might be a
really good tool for research but getting live opinion from people has
its own advantages. Use them to the fullest so as to generate effective
and creative plus essential ideas for your content writing.
5. Actively participate in forums:
A forum is a place where people get
to make discussions about a particular something. You cannot go
interview your whole target audience, can you? However, an easy way of
interacting with them is via forums. Participate in forums, give your
opinions, respond to others’ and also see how others respond to your
opinions. You can get to learn a lot of stuff about a particular subject
with these discussions and that will naturally open up your mind and
make it easier for you to determine what to write on.
6. Stalk other’s work:
Now I'm not talking
about simply stealing other’s ideas as that is never recommended. The
purpose of this stalking should be to identify what others are writing
about a particular subject. This is generally the most helpful approach
as it makes things pretty clear to you but you should not go for it all
the time. Once you get to know what others discussing about a subject,
you can wither discuss your own opinion about it or pick up a similar
aspect of that subject to write on.
7. Use Google Search suggestions:
Google Search is technically a
writer’s very good friend. But here we’re specifically talking about the
Google Searching robot which can help you in identifying what’s hot.
The search suggestions list is based on what is searched the most about a
particular topic. You can actually try that out to generate traffic
catchy and important ideas for your content. Just type a phrase on
Google search and let Google tell you what’s important about it.
8. Observe the electronic and print media:
The electronic and print media like
the Television and newspapers, respectively, can increase your knowledge
about subject a lot. Also, the topics and ideas presented there are
very proper and essential as they are naturally meant for a large
audience. They can help you in identifying various unique and
interesting aspects of a particular subject which you can write on
later. You may also check old newspaper and observe the trends and
patterns used there and apply them to your writing.
9. Newsjacking:
The process of newsjacking is to
extract various unique ideas from a news that you can write on. This is
mainly used by journalists while writing newspaper headlines. You will
see that quite often, an important topic is not approached directly but
from an indirect and unique perspective. You need to take a constructive
angle of a topic and write on it. An interesting and compelling idea
will naturally attract more traffic than a plain and straightforward
one.
10. Jot down ideas for future reference:
While doing any of the above
procedures of even if you’re doing nothing at all, but suddenly an idea
comes to your mind, write that down. Keep a proper notepad for this
purpose. You can later review and analyze your notebook to get
assistance in generating several creative and innovative ideas. We tend
to forget things after a while and its best to write them down. An idea
may not appear really appealing at some time, but later with a more open
mind, you might be able to produce a great content out of it.
About the Author: Lally Mahey
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