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Showing posts with label SEO Optimization. Show all posts
Showing posts with label SEO Optimization. Show all posts
Have you ever considered delivering your content for multiple regions and in multiple languages? More and more websites are going international (being made available in multiple languages) these days, and you can easily see why. The broader the audience, the better. And unless you have a region specific website, there's no reason why you should not go international. However, there's a lot more to it than just translation, as emphasised by these quick tips from Google for internationalization.

1. Change your markup instead of your style sheets

Learn where to use markup and where to use CSS for internationalization (shortened to i18n after the starting character i, and the 18 character spaces between the first and the last n). Things like language are inherent to the content present on page. So in this case, markup should be used for i18n. You can't always rely on CSS. So use attributes like lang and dir (for direction) with the html tag as shown below.
<html lang="en" dir="ltr">
Note: In some cases, i18n markup might not be supported by the markup language, as is the case with XML. In such cases, CSS may be used.

2. Use a single CSS file

When using different languages and directions (LTR or RTL), do not use a separate style sheet for each locale. Use a single CSS file, and bundle together existing CSS rules with their international counterparts. A single file makes it easier to maintain things, and only a single file needs to be loaded. Consider a scenario where the default CSS file loaded, but the international file failed to load. A single file approach would be better in that case.

3. Use [dir='rtl'] attribute selector

A language can either have an RTL (Right to Let) or LTR (Left to Right) directionality. RTL directionality requires different markup than LTR. So you can use the [dir='rtl'] attribute selector in this case. For example;
aside {   float: right;}[dir='rtl'] aside {   float: left;}

4. Look carefully at position properties

As in the example above, you often need to reverse or mirror the position properties for RTL and LTR languages. For example, what's aligned left in LTR should be aligned right in RTL. So you should look at all the position-related properties for LTR, and mirror them for RTL. These include margins, padding, text-align, float, clear, and so on. There are tools out there as well that do the job for you, such as CSSJanos .

5. Look closely at the details

Just like with CSS positioning properties, you might want to mirror some other details as well, such as box-shadow for images, text-shadow for text, arrows, background, markers, and so on. Same goes for JavaScript positioning and animations.
Another very important aspect is the fonts and font sizes. A font size for one language might seem adequate, but it may be too small for other languages. For example, Arabic texts usually need to be bigger than English texts because they're difficult to see in a smaller font.

Google Tips to Optimize International Websites

Have you ever considered delivering your content for multiple regions and in multiple languages? More and more websites are going international (being made available in multiple languages) these days, and you can easily see why. The broader the audience, the better. And unless you have a region specific website, there's no reason why you should not go international. However, there's a lot more to it than just translation, as emphasised by these quick tips from Google for internationalization.

1. Change your markup instead of your style sheets

Learn where to use markup and where to use CSS for internationalization (shortened to i18n after the starting character i, and the 18 character spaces between the first and the last n). Things like language are inherent to the content present on page. So in this case, markup should be used for i18n. You can't always rely on CSS. So use attributes like lang and dir (for direction) with the html tag as shown below.
<html lang="en" dir="ltr">
Note: In some cases, i18n markup might not be supported by the markup language, as is the case with XML. In such cases, CSS may be used.

2. Use a single CSS file

When using different languages and directions (LTR or RTL), do not use a separate style sheet for each locale. Use a single CSS file, and bundle together existing CSS rules with their international counterparts. A single file makes it easier to maintain things, and only a single file needs to be loaded. Consider a scenario where the default CSS file loaded, but the international file failed to load. A single file approach would be better in that case.

3. Use [dir='rtl'] attribute selector

A language can either have an RTL (Right to Let) or LTR (Left to Right) directionality. RTL directionality requires different markup than LTR. So you can use the [dir='rtl'] attribute selector in this case. For example;
aside {   float: right;}[dir='rtl'] aside {   float: left;}

4. Look carefully at position properties

As in the example above, you often need to reverse or mirror the position properties for RTL and LTR languages. For example, what's aligned left in LTR should be aligned right in RTL. So you should look at all the position-related properties for LTR, and mirror them for RTL. These include margins, padding, text-align, float, clear, and so on. There are tools out there as well that do the job for you, such as CSSJanos .

5. Look closely at the details

Just like with CSS positioning properties, you might want to mirror some other details as well, such as box-shadow for images, text-shadow for text, arrows, background, markers, and so on. Same goes for JavaScript positioning and animations.
Another very important aspect is the fonts and font sizes. A font size for one language might seem adequate, but it may be too small for other languages. For example, Arabic texts usually need to be bigger than English texts because they're difficult to see in a smaller font.

No comments
Posted at 20:41 |  by Unknown
Whoever said you need to go to online services each time you want to look over at the Search Engine Optimization of your website? SEO is not a one-time process. Rather, it's an on-going one, which might make going repeatedly online to different sites a drudging work. To make it easier, there are certain desktop SEO software that you can install right to your computer, and they will work in the background when you're not interacting with them, hence making ordinary tasks SEO tasks easier for you. Here are the 10 best desktop SEO software to optimize your website.

Web CEO Professional Suite

Web CEO Professional is a complete Suite for webmasters, SEO professionals, and even search engine marketers. It integrates more than 12 different tools for SEO related tasks into a single workspace, From keyword research to building targetted traffic, and from finding a niche to performing site promotions on search engines, there's a lot you can do with this powerful SEO Suite.

Traffic Travis

Traffic Travis is all about optimizing your site for increasing traffic. It is a comprehensive SEO software that will give you insights into your competitors, and will suggest ways to improve your ranking and come up ahead of the competition. It can be used to remove errors in your site, and to build quality backlinks.

Internet Business Promoter

This is another great SEO Suite for professionals. Like Web CEO Professional, it also offers a lot of tools. But the primary use of iBusiness Promoter is analysis. Whether you want to do some keyword research, or analyze competitions, or simply want to track how well your keywords are doing, then iBusiness Promoter is for you. It will help you get into the first page of search engine results.

AdvancedWeb Ranking

Advanced Web Ranking can be rightly termed as a complete SEO Software. It provides a complete solution for managing all the SEO related tasks. It provides the most accurate and comprehensive keyword research tools, measures and improves search engine traffic as well as revenue, does effective link building and analysis, provides integration with Google Analytics, provides automated reports, updates and backups, and comes with complete data privacy and enhanced security and reliability.

SEO Power Suite

SEO Power Suite provides world-standard SEO software. It helps to improve the search rankings of your website on the search engines by doing proper keyword research and analysis, building quality backlinks, content optimization, and by doing other SEO tasks as well. SEO Power Suite comes in Free, Professional, and Enterprise versions. It provides powerful tools which make SEO tasks easy and effective and result oriented. Its toolkit includes tools such as Rank tracker, SEO SpyGlass, Website Auditor and LinkAsistant.

SEO Elite

SEO Elite offers a massive collection of traffic generating tools; reveals how a webpage ranks high in search engines, finds high PageRank sites, finds Super Affiliates, monitors reciprocal links on partner sites, backlink search, reveals how many and which pages each major search engine has indexed, regular updates of your search engine rankings, analyzes and compares special search commands on Google, reveals exactly which sites your competitors are advertising on, uncovers penalized sites you may be linking to, finds link exchange partners, and submit articles to article directories.

Microsoft Free SEO Toolkit

You can make your site search engine friendly using Microsoft Free SEO Toolkit. Free SEO Toolkit eases your efforts for search engine optimization (SEO). It can be downloaded for free. Free SEO Toolkit provides detailed analysis of your website and provides helpful suggestions to improve the overall relevance of your website in the search results. It helps you to grow your website traffic and revenue, controls the access and display of website content in search results, and improves the overall user experience as well.

Apex Pacific SEO Suite

SEO Suite is one of the most advanced and powerful SEO Software which comes with more than 25 SEO tools delivering high quality website optimization. It combines Web Ranking Software as well as Dynamic Submission Software and has hosts of other useful features as well. It comes with Web Site optimizer, Link Building Tools, Reporting Tools, does keyword research and analysis and also monitors the rankings for keywords and does lots of other tasks as well.

Screaming Frog

Screaming Frog is a SEO Spider software that lets you crawl a site or a link list quickly, scanning for target keywords and attributes, or checking for errors or inconsistencies. You can do a lot with this handy tool. And we demonstrated some of the ways you can use it in a previous post. Read the following post for more information;

Rank Tracker

Rank Tracker is a cool SEO tool designed to track rankings of your website for multiple keywords in all major search engines

10 Best Desktop SEO Software to Optimize Your Site

Whoever said you need to go to online services each time you want to look over at the Search Engine Optimization of your website? SEO is not a one-time process. Rather, it's an on-going one, which might make going repeatedly online to different sites a drudging work. To make it easier, there are certain desktop SEO software that you can install right to your computer, and they will work in the background when you're not interacting with them, hence making ordinary tasks SEO tasks easier for you. Here are the 10 best desktop SEO software to optimize your website.

Web CEO Professional Suite

Web CEO Professional is a complete Suite for webmasters, SEO professionals, and even search engine marketers. It integrates more than 12 different tools for SEO related tasks into a single workspace, From keyword research to building targetted traffic, and from finding a niche to performing site promotions on search engines, there's a lot you can do with this powerful SEO Suite.

Traffic Travis

Traffic Travis is all about optimizing your site for increasing traffic. It is a comprehensive SEO software that will give you insights into your competitors, and will suggest ways to improve your ranking and come up ahead of the competition. It can be used to remove errors in your site, and to build quality backlinks.

Internet Business Promoter

This is another great SEO Suite for professionals. Like Web CEO Professional, it also offers a lot of tools. But the primary use of iBusiness Promoter is analysis. Whether you want to do some keyword research, or analyze competitions, or simply want to track how well your keywords are doing, then iBusiness Promoter is for you. It will help you get into the first page of search engine results.

AdvancedWeb Ranking

Advanced Web Ranking can be rightly termed as a complete SEO Software. It provides a complete solution for managing all the SEO related tasks. It provides the most accurate and comprehensive keyword research tools, measures and improves search engine traffic as well as revenue, does effective link building and analysis, provides integration with Google Analytics, provides automated reports, updates and backups, and comes with complete data privacy and enhanced security and reliability.

SEO Power Suite

SEO Power Suite provides world-standard SEO software. It helps to improve the search rankings of your website on the search engines by doing proper keyword research and analysis, building quality backlinks, content optimization, and by doing other SEO tasks as well. SEO Power Suite comes in Free, Professional, and Enterprise versions. It provides powerful tools which make SEO tasks easy and effective and result oriented. Its toolkit includes tools such as Rank tracker, SEO SpyGlass, Website Auditor and LinkAsistant.

SEO Elite

SEO Elite offers a massive collection of traffic generating tools; reveals how a webpage ranks high in search engines, finds high PageRank sites, finds Super Affiliates, monitors reciprocal links on partner sites, backlink search, reveals how many and which pages each major search engine has indexed, regular updates of your search engine rankings, analyzes and compares special search commands on Google, reveals exactly which sites your competitors are advertising on, uncovers penalized sites you may be linking to, finds link exchange partners, and submit articles to article directories.

Microsoft Free SEO Toolkit

You can make your site search engine friendly using Microsoft Free SEO Toolkit. Free SEO Toolkit eases your efforts for search engine optimization (SEO). It can be downloaded for free. Free SEO Toolkit provides detailed analysis of your website and provides helpful suggestions to improve the overall relevance of your website in the search results. It helps you to grow your website traffic and revenue, controls the access and display of website content in search results, and improves the overall user experience as well.

Apex Pacific SEO Suite

SEO Suite is one of the most advanced and powerful SEO Software which comes with more than 25 SEO tools delivering high quality website optimization. It combines Web Ranking Software as well as Dynamic Submission Software and has hosts of other useful features as well. It comes with Web Site optimizer, Link Building Tools, Reporting Tools, does keyword research and analysis and also monitors the rankings for keywords and does lots of other tasks as well.

Screaming Frog

Screaming Frog is a SEO Spider software that lets you crawl a site or a link list quickly, scanning for target keywords and attributes, or checking for errors or inconsistencies. You can do a lot with this handy tool. And we demonstrated some of the ways you can use it in a previous post. Read the following post for more information;

Rank Tracker

Rank Tracker is a cool SEO tool designed to track rankings of your website for multiple keywords in all major search engines

No comments
Posted at 00:33 |  by Unknown
According to the latest researches, it is estimated that around 15% of all internet users are mobile users who typically use smartphones or tablets to browse the internet. And a large majority of those mobile users need to find instant results. Indeed, the whole point of using internet on a smartphone is it's quick mobility and its convenience. Hence, site load speed makes all the difference in the mobile web. The average mobile page takes around 7 seconds to loads. But wouldn't it be great if you could greatly reduce that time to under 1 second for a decreased bounce rate? Today, we'll talk about how Google is helping webmasters optimize their website for mobile, and decrease their load time.

Google has provided some latest guidelines, and has introduced a new tool as well called the PageSpeed Insights Tool. These two aim at providing webmasters with all the help they need to increase their page speed for mobile pages.

Tips for improving load-time

The 1 second time budget is incredibly hard to achieve. But for mobile sites, it is essential. Therefore, a different-than-conventional approach has to be used. The ideas is to deliver the Above-The-Fold content very quickly, so that users can start interacting with the website as soon as possible. The rest of the content can then be loaded in the background in the meantime.

Here are a few approaches that can be taken to achieve a sub-second rendering.

Quick server response - The quicker the web server takes to return the initial HTML and content, the better. Ideally, server response should be below 200 milliseconds, And this does not count network transfer speed. So port to a faster web hosting server to enhance mobile load speed.

Avoid HTTP redirects - Each redirect requires an addition roundtrip to the server, two if an addition DNS lookup is needed. This wastes a lot of time, and often times accounts for times over one second.

Keep ATF data below 14k - The nature of TCP is such that when a client makes a request, it doesn't immediately start sending out as many data packets as is allowed by the bandwidth. This phenomenon is called TCP Slow Start, and it initially sends out only a few (for e.g. 10) packets until it receives acknowledgement from the client and fills up the bandwidth in response. Due to this behaviour, it is important that your initial, Above-The-Fold content fits under 14 KB. This will minimize the roundtrips needed to get the initial data. Also make sure your server is running the latest version of TCP, because older versions only send out 3-4 packets on a Slow Start!

Avoid external blocking JS and CSS - JavaScript and CSS renders that require clients to download an external resource not only take up download time, they also increase the number of roundtrips made, hence slowing down the page load-up. A better approach is to use inline JS and CSS for ATF content, and use external blocking JS and CSS later.

Optimize your code - Complex and inefficient JavaScript codes can take up hundreds of milliseconds. Always make sure you use the best practices, and try to avoid doing complex JS computations, at least on the ATF content.

Reserve time for browser rendering - Client machines also take time to render the HTML, CSS and JS content. The rendering time depends upon the specific machine a user is using. But reserve a minimum of 200 milliseconds when optimizing your mobile site, and trying to achieve the 1 second target.

After you've made these optimizations, you can test them out in the Google PageSpeed Insights Tool. We'll leave it as an exercise for you for now to use this tool, and understands the insights it generates for improving your load speed.

How to Make Smartphone Sites Load Fast?

According to the latest researches, it is estimated that around 15% of all internet users are mobile users who typically use smartphones or tablets to browse the internet. And a large majority of those mobile users need to find instant results. Indeed, the whole point of using internet on a smartphone is it's quick mobility and its convenience. Hence, site load speed makes all the difference in the mobile web. The average mobile page takes around 7 seconds to loads. But wouldn't it be great if you could greatly reduce that time to under 1 second for a decreased bounce rate? Today, we'll talk about how Google is helping webmasters optimize their website for mobile, and decrease their load time.

Google has provided some latest guidelines, and has introduced a new tool as well called the PageSpeed Insights Tool. These two aim at providing webmasters with all the help they need to increase their page speed for mobile pages.

Tips for improving load-time

The 1 second time budget is incredibly hard to achieve. But for mobile sites, it is essential. Therefore, a different-than-conventional approach has to be used. The ideas is to deliver the Above-The-Fold content very quickly, so that users can start interacting with the website as soon as possible. The rest of the content can then be loaded in the background in the meantime.

Here are a few approaches that can be taken to achieve a sub-second rendering.

Quick server response - The quicker the web server takes to return the initial HTML and content, the better. Ideally, server response should be below 200 milliseconds, And this does not count network transfer speed. So port to a faster web hosting server to enhance mobile load speed.

Avoid HTTP redirects - Each redirect requires an addition roundtrip to the server, two if an addition DNS lookup is needed. This wastes a lot of time, and often times accounts for times over one second.

Keep ATF data below 14k - The nature of TCP is such that when a client makes a request, it doesn't immediately start sending out as many data packets as is allowed by the bandwidth. This phenomenon is called TCP Slow Start, and it initially sends out only a few (for e.g. 10) packets until it receives acknowledgement from the client and fills up the bandwidth in response. Due to this behaviour, it is important that your initial, Above-The-Fold content fits under 14 KB. This will minimize the roundtrips needed to get the initial data. Also make sure your server is running the latest version of TCP, because older versions only send out 3-4 packets on a Slow Start!

Avoid external blocking JS and CSS - JavaScript and CSS renders that require clients to download an external resource not only take up download time, they also increase the number of roundtrips made, hence slowing down the page load-up. A better approach is to use inline JS and CSS for ATF content, and use external blocking JS and CSS later.

Optimize your code - Complex and inefficient JavaScript codes can take up hundreds of milliseconds. Always make sure you use the best practices, and try to avoid doing complex JS computations, at least on the ATF content.

Reserve time for browser rendering - Client machines also take time to render the HTML, CSS and JS content. The rendering time depends upon the specific machine a user is using. But reserve a minimum of 200 milliseconds when optimizing your mobile site, and trying to achieve the 1 second target.

After you've made these optimizations, you can test them out in the Google PageSpeed Insights Tool. We'll leave it as an exercise for you for now to use this tool, and understands the insights it generates for improving your load speed.

No comments
Posted at 00:21 |  by Unknown
Today I will give a few basic tips to make your blog more visitors, respected by search engines. So, let's begin. & firstly you read & learn basic SEO factors that you should know but do not know SEO

  1. In order to optimize your blog, do not use flash Technology: It will only bring inconvenience to visitors of your blog. In addition, more and more users install on their computer programs that allow you to avoid playing Flash. It is more suitable for the advertising business.   

  2. The navigation menu: on the blog are best positioned on the right side after the content. This will contribute to the optimization and promotion of your blog in search engines.

  3. Create seo blog: So that it is compatible with multiple browsers. This would be not easy, but if you want to get a good result, then try.

  4. Pages of your blog should load quickly: Not all users have the patience to wait for it to start and let your beautiful, but very big picture.

  5. The smaller images on the blog: so much the better. Optimize it. Place on a resource more useful information. This will attract visitors.
  6. The color scheme should be adjusted properly: The text should be easy to read, and do not cut the eye. Also, observe the correct font size.
    7.  
  7. Good navigation on your blog: The success and preservation of visitors. The user should easily and quickly move through the page and calmly find the information he needs.

  8. Do not be abused in advertising on your blog:This will cause a lot of negativity from people and ruin the image blog.

  9. Systematically learn from other. Impossible to know everything. In addition, network and Internet business creation and blog promotion are constantly evolving. Keep track of the latest changes and react quickly to them.

Basic ideas For SEO Optimization

Today I will give a few basic tips to make your blog more visitors, respected by search engines. So, let's begin. & firstly you read & learn basic SEO factors that you should know but do not know SEO

  1. In order to optimize your blog, do not use flash Technology: It will only bring inconvenience to visitors of your blog. In addition, more and more users install on their computer programs that allow you to avoid playing Flash. It is more suitable for the advertising business.   

  2. The navigation menu: on the blog are best positioned on the right side after the content. This will contribute to the optimization and promotion of your blog in search engines.

  3. Create seo blog: So that it is compatible with multiple browsers. This would be not easy, but if you want to get a good result, then try.

  4. Pages of your blog should load quickly: Not all users have the patience to wait for it to start and let your beautiful, but very big picture.

  5. The smaller images on the blog: so much the better. Optimize it. Place on a resource more useful information. This will attract visitors.
  6. The color scheme should be adjusted properly: The text should be easy to read, and do not cut the eye. Also, observe the correct font size.
    7.  
  7. Good navigation on your blog: The success and preservation of visitors. The user should easily and quickly move through the page and calmly find the information he needs.

  8. Do not be abused in advertising on your blog:This will cause a lot of negativity from people and ruin the image blog.

  9. Systematically learn from other. Impossible to know everything. In addition, network and Internet business creation and blog promotion are constantly evolving. Keep track of the latest changes and react quickly to them.

No comments
Posted at 12:44 |  by Unknown
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